SANYO COAT popup store SANYO COAT POPUP STORE
The Popup 4th
The Pop Up
With the history more than 70 years, we are particular about product made in Japan, and coat brand "SANYO COAT" which we continue sending "culture that it is said and uses thing carefully for a long time" to holds popup store during period until from Wednesday, January 17 to Sunday, February 25.
Special space direction to let we do "sora botanical garden" and collaboration developing activity to plant plant in heart of person under the theme of "thing which does not change that we change" in this popup store, and the skill and the history of artisan using plant in Japan ancient times feel.
Including "100 years coat which terminated the skill of Japanese artisan," we do precedence release (February 1 ...) of Collection in spring and summer for 18 years of "BLUEFLAG+kiminori morishita" which made traditional + innovation keyword.
■About "100 years coat"
"BLUEFLAG" where we were born as casual coat label in 1967. There was not once, but, with the change of the times, revives from autumn/winter of 2017. After time of about half a century, new life "BLUEFLAG" starts. All sewing and the production are performed in company factory which SANYO SHOKAI is proud of and appoint Kiminori Morishita of "kiminori morishita" "08sircus" as designer. Please sense chemical reaction that designer who dealt with manufacturing supported by the history and experience and many clothes brings about bodily.
■"sora botanical garden"
Activity that plant Hunter seihatakeseijun launched "we put plant on heart of person" in slogan in 2012. Using plant which we take a trip to home and abroad and collected, we let requests such as put space direction or landscape design succeed in sequence at cut end which there was not so far from various companies, administrations and continue waking up revolution in Japanese plant kingdom.
“SANYO COAT”, a leading Japanese coat brand that has over 70-years history and philosophy -using good prouducts with care for a long time-, presents made-in-Japan quality coats under an exclusive store concept, “changing and unchanged ”, collaborated with SORA botanical garden project.
“100 nen coat” as well as newly launched “BLUEFLAG ＋ kiminori morishita” both made with Japanese craftsmanship are offered.